A Legacy of Photography Excellence
KAMERAZ has a rich history deeply rooted in the heart of South Africa’s photography community. Originally founded as Fripps Hillbrow, the shop began as a small “hole in the wall” operation specialising in second-hand photographic equipment. It gained fame for being referenced in The Bang-Bang Club, becoming synonymous with providing gear to the country’s boldest photojournalists. From 1982 to 1995, Johan Greybe built the business into a trusted name, serving photographers who shared a passion for storytelling.
In 1995, just a month before South Africa’s Rugby World Cup triumph, the shop relocated to Rosebank, setting the stage for growth and transformation. By 1998, we embraced a bold new identity as KAMERAZ and moved into a larger space, proudly reaffirming our commitment to photography by specialising in cameras and gear—eschewing the trend of dabbling in other electronics like TVs and Hi-Fi systems.
What Makes KAMERAZ Different?
At KAMERAZ, we aren’t just a camera shop; we’re a photography hub. For decades, we’ve remained South Africa’s largest dealer in second-hand photographic equipment while expanding into an impressive selection of new gear. Today, 80% of our sales come from new cameras, lenses, and accessories, proving that we’re trusted not only for our legacy but also for offering cutting-edge technology.
Our team is the backbone of KAMERAZ’s success. With some of the lowest staff turnover in the industry, we’ve built a crew of passionate experts. Many of our team members have degrees in photography, while others boast decades of hands-on experience. Whether you're a beginner or a seasoned professional, you’ll receive advice from people who genuinely understand the art and craft of photography.
A Place for Photographers, by Photographers
While we’re serious about cameras, we’re equally dedicated to creating a welcoming environment. We pride ourselves on offering a balance of professional expertise and a friendly atmosphere. At KAMERAZ, we understand that photography is more than just gear—it’s a way of capturing stories, memories, and moments.
From our specialised second-hand gear selection to the latest releases from brands like Nikon, Canon, Sony, and Fujifilm, we cater to every photographer's needs. Whether you’re looking to upgrade your kit, find a rare pre-loved gem, or simply talk shop with experts who share your enthusiasm, KAMERAZ is the place to be.
Moving Forward with the Times
Photography has changed a lot since our early days, but one thing remains constant: our commitment to supporting South Africa’s creative community. From second-hand bargains to professional-grade equipment, we provide tools that enable photographers to excel.
KAMERAZ isn’t just a store; it’s a space where photography comes to life. We smile a lot, we share stories, and we support the creative visions of those who walk through our doors. Whether you're just starting your journey or are a seasoned pro, KAMERAZ is here to help you focus on what matters: capturing the perfect shot.
Visit us in-store or online today, and see why we’ve been trusted by photographers for over four decades.